About

 

Introduction

Inaugurated in July 2006, the Bridge to Integrated Marketing and Fundraising Conference combines the resources of the two host organizations: the Association of Fundraising Professionals, Washington DC Metro Area Chapter and the Direct Marketing Association of Washington as well as those of the Educational Co-Hosts.  The Bridge Conference features regionally, nationally and internationally renowned speakers, offering some of the finest cutting-edge educational programming available to fundraisers and direct marketers.

 

Held in the city that boasts the largest number of nonprofit organizations and marketing industry leaders in North America, the sixth Annual Bridge Conference (as it has come to be known) is expected to draw 1,400 – 1,700 people.  An integrated marketing campaign will attract fundraisers, charity executives and direct marketers from nonprofit organizations, publishing companies, agencies, associations, retail and mail order companies.

 

Conference Hosts

The Association of Fundraising Professionals, Washington DC Metro Area Chapter (AFP/DC) is one of the largest and most active AFP chapters in the nation.  Its nearly 1,000 members represent local, regional, and national organizations of all sizes throughout the District of Columbia, Northern Virginia and suburban Maryland.  They are leaders at nonprofits who use consultants, products and services to manage their fundraising efforts and communicate their mission to prospective donors.  Attendees will include:

 

• Nonprofit Chief Executives
• Directors of Development
• Directors of Direct Response
• Association Marketing Staff
• Major Gift Officers
• Planned Giving Officers
• Chief Financial Officers
• Membership Marketing Staff
• Consultants to Nonprofits
• Fundraising Agencies

 

With nearly 1,100 members, the Direct Marketing Association of Washington (DMAW) is one of the largest and most active professional associations in the direct marketing industry.  DMAW membership covers the entire Mid-Atlantic region, which is home to hundreds of direct marketing companies of all sizes, and where many of the nation’s largest commercial, nonprofit, and association direct response organizations are based.  DMAW members include all areas of direct marketing, including end-users of DM products and services, suppliers of DM products and services, agencies, and independents and consultants.  They work for: