Persuasion Kit « Bridge Conference 2017

Persuasion Kit



Dear [insert manager or director’s name],

I would like to attend the 2017 Bridge to Integrated Marketing & Fundraising Conference, August 2 – 4 at the Gaylord National Hotel, National Harbor, MD adjacent to Washington, DC.

For the last 12 years, the Bridge Conference has evolved to become the industry-defining event for nonprofit professional like us. I will learn what’s going on in the industry and how today’s trends can be incorporated into our practices to advance not only my professional development, but the fundraising results of [insert your organization name]. I’ll also find out what people are doing now and discover how they are tackling challenges similar to the ones our organization faces.

This is the event for nonprofit professionals, and encompasses the entire industry. The event has a Solutions Showcase, so I’ll meet new vendor partners and learn about the latest technologies, products and solutions available. In fact, I can research suppliers for [insert current project you are working on; if you don’t have anything in mind, do not include this sentence].

Additionally, networking is an enormous part of this conference; the community aspect is huge! Coming together with other nonprofit professionals and hearing what colleagues are doing—or not doing, for that matter—provides invaluable learning opportunities.

My projected costs for attending 2017 Bridge Conference are [insert cost from worksheet]. This includes registration, transportation, lodging, events, and meals. This estimate assumes that I register by April 2, 2017, to receive the Best Value Rate.

The Bridge Conference is integral to my professional development. Rather than having to attend multiple events throughout the year, this one will cover everything. I will bring back new ideas, best practices, and solutions that we can implement right away. Additionally, I will develop an overview of what I’ve learned and actionable takeaways for the team so that we can work together to move the department and [insert organization name] forward.

I hope you will consider my request and grant me approval to attend.

Thank you for your consideration.


[Your Name]




Download the 2017 Bridge Cost Worksheet and create your own expense worksheet for the 2017 Bridge Conference.