Bridge Conference 2020
Bridge Conference 2020



July 16, 2020
1:30 – 6:00PM EDT


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BRIDGE ONLINE: Innovate, Adapt & Grow

Shaping the Future of Fundraising

Visit the BRIDGE Online Attendee Platform!

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The question on every fundraiser's mind is - How do we move forward? COVID-19 has been the disruptor of all disruptors and has impacted the way we engage and interact with each other, as well as our invaluable donors.

What do we continue doing? What do we need to change? How should our messaging be presented? What channels should we use?

Join our experts on Thursday, July 16, beginning at 1:30 PM EDT, when they will address what has been learned the last 6 months, and how you can successfully move forward.



Nonprofit Fundraising Professional

  • Direct Response Fundraisers
  • Major Gift Officers
  • Annual Giving-Development Directors & Staff
  • Planned Giving Officers
  • Senior Level Fundraisers
  • Agencies, Consultants and Other Marketing Professionals
  • Writers, Designers and Creative Professionals
  • Digital & Social Media Marketers
  • DRTV Producers
  • List Brokers
  • Telemarketers
    1:30 PM — 6:00 PM EDT

    Intro, Keynote Speaker and BRIDGE Talks*

    1:30PM — 1:40PM - Introductions & Remarks
    Amy Sukol, CFRE, Principal, Lautman Maska Neill & Co.
    Carolyn Schmidt, CFRE, Chief Development Officer, Food & Friends

    1:40PM — 2:30PM - Keynote Presentation
    The Non-Obvious Future of Attention & Belief Post COVID-19
    Rohit Bhargava, Founder, Non-Obvious Company, Innovation & Marketing Expert

    2:40PM — 2:55PM - Visit BRIDGE Talks or Affinity Chat Rooms

    *BRIDGE Talks are laser-focused 15-minute presentations showcasing a specific issue or case study, enabling the listener to receive information that can be immediately implemented.

    2:55PM — 3:40PM - Round #1 — 6 Concurrent Sessions

    Are you in the DAF Donor’s Comfort Zone?
    Jack Doyle, President & CEO, Amergent and Amy Pirozollo, Vice President, Head of Marketing, Fidelity Charitable

    How to Retain Your COVID Emergency Donors
    Moderator: Lisa Maska, Partner, Lautman Maska Neill & Company Panelists: Vera Eastman, Marketing Manager, Doctors Without Borders and Jay Haddad, Manager of Individual Giving, The Actors Fund

    Don’t Stop Marketing Your Planned Giving Programs!
    Beth Fiencke, The Nature Conservancy, Director of Gift Planning Strategy & Stewardship
    Meg Roberts, Vice President, Gift Planning

    How to Steward & Cultivate Major Donors in a Virtual World
    Rachel Muir, CFRE, Principal, Rachel Muir

    Pulling the Curtain Back on Corporate Philanthropy after COVID-19
    Katy Moore, Senior Director, DC, Orr Group and Anna Bard, Senior Vice President, Community Relations Manager for MD, DC & VA, Wells Fargo and Lindsey Buss, Senior Officer, Community Outreach, The World Bank

    Being Scrappy! - Remaining Nimble and Relevant in the Face of the Covid Crisis
    Gabrielle Webster, President & CEO, Boys & Girls Clubs of Greater Washington and
    Kimberly Lane, Chief Development Officer, Boys & Girls Clubs of Greater Washington
    Kandice Ferrell, MPS, Communications Manager, Boys and Girls Club of Greater Washington

    How Telefundraising Continues to Succeed in a Pandemic
    Joyce Brundage, Senior Vice President, Public Interest Communications (PIC) and Jim Chmielewski, Vice President of Client Services, Public Interest Communications (PIC) and Ashley Roberts, Trainer, Pittsburgh Division, Public Interest Communications (PIC)

    3:40PM — 3:55PM - Visit BRIDGE Talks or Affinity Chat Rooms

    4:10PM — 4:55PM - Round #2 — 6 Concurrent Sessions

    How to Improve Sustainer LTV with Greater Donor Understanding
    Kevin Schulman, Founder, DonorVoice

    Is This the Time to Bring Back the Phone?
    Brian Rogel, Director of Business Development, BeaconfireRED

    Planning and Achieving Recovery from Chaos
    Scott Schultz, President, Schultz & Williams

    Five Social Impact Storytelling Challenges and the Breakthrough Strategies to Solve Them
    John Trybus, Managing Director and Adjunct Professor, Georgetown University Center for Social Impact Communication

    Direct Mail Acquisition: Maintaining the Lifeline of Nonprofit Fundraising
    Moderator: Mark McLean, AVP of Direct Mail at ForwardPMX
    Panelists: Cinira Baldi, VP, Chief of Development & Communications Officer, Project Hope and Patty Ruch, Senior Director, Direct Response Marketing, March of Dimes

    Reality Check! Addressing the Hard Conversations with Your Leadership or Board
    Barbara O’Reilly, CFRE, Senior Fundraising Consultant, Windmill Hill Consulting, Carrie Fox, Founder & CEO, Mission Partners and Amira El-Gawly, Founder, Manifesta

    How Digital Performance Analytics Should Be Used to Guide Your Online AND Offline Fundraising Strategies
    Francis Skipper, SVP Strategy, THD, Kristina Lupo, VP Strategy & Digital Operations, THD, Alden Lowe, Director of Performance Analytics, THD, Chris Hubbard, VP Data Strategy, THD

    Mobilizing for Our Changing World
    Moderator: Brian Rogel, Director of Business Development, BeaconfireRED
    Panelists: Caitlin Rulien, Communications Manager, League of Women Voters, Matt Handverger, Press Secretary for Congressman David Cicilline, Chris Earp, Director of Advertising, BeaconfireRED

    Our Job Isn’t to Finish the Work, It’s to Start It: Making DEI part of our DNA
    Moderator: Sukari Pinnock, MSOD, PCC, Program Director Georgetown Executive Certificate in Strategic Diversity & Inclusion Management, Georgetown University School of Continuing Studies
    Panelists: Deborah Turner, MD, National President, League of Women Voters, US Mark Constantine, PhD, President & CEO, Richmond Memorial Health Foundation

    5:00PM — 6:00PM - Visit BRIDGE Talks or Affinity Chat Rooms


    Join us for Bridge Online



    Direct Marketing Association of Washington

    Direct Marketing Association of Washington

    Direct Marketing Association of Washington
    Association of Fundraising Professionals DC

    Association of Fundraising Professionals DC

    Association of Fundraising Professionals DC

    Program Partners

    American Advertising Federation DC

    American Advertising Federation DC

    Since 1918, AAF DC has served as the premier industry organization for area advertising professionals.

    American Advertising Federation DC
    Direct Marketing Fundraisers Association

    Direct Marketing Fundraisers Association

    Since 1972, we have equipped direct marketing professionals to connect with donors, cultivate philanthropic relationships, and raise funds for dynamic non-profit organizations.

    Direct Marketing Fundraisers Association

    Marketing Opportunity Partners

    2020 Pandemic Rate

    $79 for everyone! Due to COVID-19, this special pricing will begin July 1 and continue thru BRIDGE Online!

    All registrations include the latest two books authored by keynote speaker, Rohit Bhargava.

    All registrants will have access to all presentations until Saturday, May 29, 2021.

    $79 Register Now